Rivian - Content design across web, commerce platform, mobile app and in-vehicle
The brief: Build a content design and copy team from the ground up. I’ve been at Rivian for over three years. In that time, I’ve touched everything from the Rivian app and in-vehicle experience to the launch of our newest vehicles, R2 and R3. I’ve refined and iterated flows across the online purchase flow and worked with product designers and engineers to define and build key features from the ground up. Defined voice and tone for our digital products, developed a messaging framework for our app, named more than a few of our products. It’s been a wild ride. This is just a small sample of a few things I’ve worked on.
